![Los Angeles, United States. 06th Sep, 2018. General overall view of Nike ad featuring former San Francisco 49ers quarterback Colin Kaepernick to commemorate the 30th anniversary of the "Just Do It" campaign Los Angeles, United States. 06th Sep, 2018. General overall view of Nike ad featuring former San Francisco 49ers quarterback Colin Kaepernick to commemorate the 30th anniversary of the "Just Do It" campaign](https://c8.alamy.com/comp/PJF38M/los-angeles-united-states-06th-sep-2018-general-overall-view-of-nike-ad-featuring-former-san-francisco-49ers-quarterback-colin-kaepernick-to-commemorate-the-30th-anniversary-of-the-just-do-it-campaign-on-the-side-of-building-on-s-broadway-between-washington-and-west-18th-street-believe-in-something-the-advertisement-reads-in-white-letters-in-front-of-a-black-and-white-portrait-of-kaepernick-even-if-it-means-sacrificing-everything-photo-via-credit-newscomalamy-live-news-PJF38M.jpg)
Los Angeles, United States. 06th Sep, 2018. General overall view of Nike ad featuring former San Francisco 49ers quarterback Colin Kaepernick to commemorate the 30th anniversary of the "Just Do It" campaign
![Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium](https://miro.medium.com/v2/resize:fit:825/1*2rakHI9JcCjKFm9SiBxTyg.jpeg)
Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium
![09/05/2018, Studio, Lexington, MA, USA. Flaming NIKE sports shirt, Editorial illustration. On 09/03/2018 NIKE Inc. a global Sportswear company announced that they will feature Colin Kaepernick in the 30th anniversary of NIKE's 09/05/2018, Studio, Lexington, MA, USA. Flaming NIKE sports shirt, Editorial illustration. On 09/03/2018 NIKE Inc. a global Sportswear company announced that they will feature Colin Kaepernick in the 30th anniversary of NIKE's](https://c8.alamy.com/comp/PJAHD9/09052018-studio-lexington-ma-usa-flaming-nike-sports-shirt-editorial-illustration-on-09032018-nike-inc-a-global-sportswear-company-announced-that-they-will-feature-colin-kaepernick-in-the-30th-anniversary-of-nikes-slogan-just-do-it-ad-campaign-PJAHD9.jpg)